This privacy policy explains how bettingathorseracing.com collects, uses and protects personal data when you visit or use this website. It is written to comply with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and guidance issued by the Information Commissioner’s Office (ICO). If you do not agree with any part of this policy, please stop using the site.
Who we are
For the purposes of UK GDPR, bettingathorseracing.com is the data controller for personal data collected through this website. bettingathorseracing.com operates an editorial website publishing analysis of horse racing betting markets in the United Kingdom.
What personal data we collect
We collect only the minimum personal data needed to operate the site and understand how visitors use it. The categories are as follows.
Technical data collected automatically when you visit: internet protocol (IP) address, browser type and version, operating system, referral source, pages viewed on the site, session duration and approximate geographic region (country or city level) derived from the IP address. This data is collected by our analytics software for aggregate reporting and abuse prevention.
Cookie and local-storage data: small text tokens stored on your device that remember your preferences, measure site usage and enable essential site functions. See the separate Cookie Policy for the full list, purpose and retention period of each cookie.
Data you provide voluntarily: if you choose to contact the editorial team, we process the email address, name and message content you send. We do not run newsletter sign-ups, comment systems or user accounts, so there are no other voluntary data channels.
Legal basis for processing
Under UK GDPR we rely on the following legal bases. For strictly necessary cookies and basic site operation, the legal basis is legitimate interest — specifically, the interest in running a functional website. For analytics and optional cookies, the legal basis is your explicit consent, recorded through the cookie banner. For correspondence you send us, the legal basis is legitimate interest in replying to you, or the performance of a pre-contractual step if your message is a query about potential editorial cooperation.
How we use personal data
Technical and usage data is used in aggregate to understand which articles attract readers, to detect and prevent abusive traffic and automated scraping, and to prioritise future editorial work. Cookie data is used according to the category of each cookie, as listed in the Cookie Policy. Correspondence data is used only to reply to your message and to retain a record of the exchange for editorial integrity. We do not use personal data for automated decision-making or profiling that produces legal or similarly significant effects.
Who we share data with
We share personal data only with processors acting on our instructions and bound by data-processing agreements. The categories of processor are: hosting providers that store the site’s files and serve requests; analytics providers that process traffic data on our behalf; email providers that route correspondence sent to us; and, where strictly required, content delivery networks that cache static assets. We do not sell personal data, and we do not share it for third-party advertising or marketing.
In limited circumstances we may disclose personal data when legally required — for example, in response to a valid request from a UK court, the police, the ICO or another competent regulator.
International transfers
Some of our processors may store data on servers outside the United Kingdom. Where that happens, transfers are protected either by a UK adequacy decision, by the International Data Transfer Agreement (IDTA) or the UK Addendum to the EU Standard Contractual Clauses, or by another lawful transfer mechanism recognised by the ICO.
How long we keep personal data
Technical and aggregated usage data is retained for up to twenty-six months from the date of collection, after which it is deleted or anonymised. Cookie data is retained for the period specified in the Cookie Policy. Correspondence is retained for up to three years after the last exchange, unless a longer retention is necessary to defend or pursue a legal claim.
Your rights
Under UK GDPR you have the right to request access to the personal data we hold about you, the right to rectification of inaccurate data, the right to erasure in defined circumstances, the right to restrict processing, the right to data portability where technically feasible, and the right to object to processing based on legitimate interests. You also have the right to withdraw consent at any time where processing is based on consent — withdrawal does not affect the lawfulness of processing carried out before withdrawal.
To exercise any of these rights, write to the editorial inbox. We will respond within one calendar month. Complex requests may be extended by a further two months, and we will tell you if that is the case and why.
Complaints
If you believe we have mishandled your personal data, we ask that you raise the issue with us first so we can investigate. You also have the right to lodge a complaint directly with the Information Commissioner’s Office. The ICO’s contact details are published on its website.
Security
We take reasonable technical and organisational measures to protect personal data against unauthorised access, accidental loss, destruction or damage. These include encrypted transport (HTTPS), access controls on administrative interfaces, and routine review of processor arrangements. No transmission over the internet is completely secure, and we cannot guarantee the absolute security of data sent to us.
Changes to this policy
We may update this privacy policy from time to time to reflect changes in law, in technology, or in how the site operates. Material changes will be marked by advancing the “Last updated” date at the top of this page. We recommend reviewing the policy periodically.